Telling and Selling in eLearning

A few years back, I noticed that a number of elearning or web based training scripts seemed to be mixing sales messages into courses. This trend seems to be on the increase. Just to make sure, I checked with a few project managers and designers, and it was confirmed that there is an […]

Filed under: business, eLearning, voiceover by steveanthony
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An eLearning Trend?

There’s a considerable amount of discussion about narrating the text displayed on the screen. The consensus seems to be that it may be an obstacle for learners instead of an aid. People read faster than the narrator can speak, so messages, though the same, get out of synch or lost.
In an relatively […]

Filed under: Narration, eLearning by steveanthony
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It’s Always About the Audience

I feel a backstory is appropriate. I came up through the ranks in radio management as Research Director for a number of stations. Along the way, in order to crunch the numbers, I picked up on working with computers which led to working with databases which led to building programs, aka ’software […]

Filed under: Narration, audiobooks, business, eLearning, voiceover by steveanthony
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Economic Storm Watch

Christine Pilch, copywriter-marketing-media specialist and partner in Your Brand Partnership, has written an excellent article on handling our current economic times. It’s called, “Reducing Your Company’s Recession Risk: Avoiding Common Marketing Mistakes Can Help You Ride Out the Storm.” For those of us in the voiceover business, Christine’s first ten points are spot […]

Filed under: business by steveanthony
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The voice behind those Mercedes Benz commercials

When I first saw (and heard) the new series of Mercedes Benz commercials, the voice sounded very familiar. My first guess was Richard Thomas of ‘The Walton’s’ fame. Well, my friend and voice actor, Mary McKitrick, confirms that it is, indeed, the famous actor. She writes about the recording session in her […]

Filed under: voiceover by steveanthony
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A real treat from Scott Brick

Scott Brick is one of the premier audiobook narrators. He shares his performance of an excerpt from Harlan Coben’s “The Woods,” on YouTube.

Filed under: audiobooks by steveanthony
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e-LearningVoices.com launches on April 15

We’re very excited about this new web site that highlights voiceover people who specialize in elearning. But what sets elearning voice work apart from other forms of voice overs? Two things come to mind.
First, the audio is often delivered in numerous short files that range from 2 to 60 seconds in length. […]

Filed under: eLearning by steveanthony
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